Hayward & Stott
Re-positioning luxury Silverware from the sideboard to the centre of living
As an un-precious-precious metal, celebrating food & drink sociability and the company’s ability and aim to embellish the everyday
Delivering a strong sense of sector focus, purpose, values and character for this business as an emerging Scottish brand
“Mark worked with us to get under the skin of the business and our market, to define the opportunity for more competitive purpose and differenciation. That was done fast and with not a little fun.
We now have a fresh way of thinking about ourselves and a clear business guide to follow, to ensure we stand apart from the crowd. Acting more heroically and imaginatively as a brand.”